For the first time Apple has publicly hinted at its ambition to enter the car market, roughly two years after the company was first rumoured to have embarked on a secretive electric car division dubbed Project Titan.
Despite the project being shrouded in secrecy, much has been made about the Californian-based company looking to compete with the likes of Tesla and Google by entering the autonomous car market.
In a statement to the US highways regulator, Apple all but confirmed it is working on technology for self driving cars.
“Apple uses machine learning to make its products and services smarter, more intuitive, and more personal,” Apple’s director of product integrity Steve Kenner wrote the regulator.
“The company is investing heavily in the study of machine learning and automation, and is excited about the potential of automated systems in many areas, including transportation.”
